Industry development analysis

According to the statistics of the industry association, China's zipper industry basically maintained a steady growth momentum in 2010. After successfully surviving the world financial crisis, the output and sales of the whole industry maintained a growth of about 15%. The annual output and sales of zippers reached 40 billion meters, with a sales volume of 38 billion yuan. Among them, the growth trend of metal zippers decreased, the demand of injection zippers increased, and the nylon zippers increased slightly. The direct export of zippers has increased by more than 20% compared with that in 2009, accounting for about 17% of the total output of the industry. In recent two years, due to the continuous improvement of external market requirements and the aggravation of endogenous contradictions in the industry, both have a significant impact on traditional zipper enterprises. Under the influence of multiple factors of international and domestic environment, especially the rise of foreign trade protectionism, clothing and other related products have higher and higher requirements on zipper procurement. In terms of environmental protection and safety, the requirements for quality stability are more stringent than in previous years. However, the production costs of enterprises have increased significantly, the labor force is generally tight, the thinking of employees in choosing jobs has changed, and the market Brand influence is expanding day by day, and RMB appreciation is faster and faster, which has a profound impact on the survival of small and medium-sized zipper enterprises, and the survival ability of traditional low-cost products is constantly weakened.